A Google business profile is essential for businesses looking to improve online visibility. Your business will then appear on Google Maps, in local search results, and in the knowledge panel when people search for your services. Setting up a profile is free and can make it much easier for potential customers to find, contact, and review your business.
Increase Local Visibility
Having a Google business profile helps your business appear in local searches, which is especially important for small businesses. When someone searches for a product or service in your area, your profile can show your business name, address, hours, and your reviews. Businesses that keep an accurate and updated profile often see higher click-through rates compared to those without.
Attract Customers Who are Searching
Many potential clients look for a “PPC agency near me” when they need help managing online ads. A complete and optimised Google business profile will also make sure that your company appears in these searches, along with photos, service descriptions, and customer reviews. If you’ve been searching for a “PPC agency near me”, make sure they have a proven track record.
How to Set Up Your Google Business Profile
- Go to Google Business Profile and click “Manage now.”
- Sign in with a Google account.
- Enter your business name and category.
- Add your address and service areas.
- Enter your contact details and website URL.
- Verify your business via mail, phone, or email.
- Add photos, a description, and your hours.
- Encourage customers to leave reviews and respond to them regularly.